Theentry fee of the International Biennale of Poster in Mexico is free, so thatthe young designers get the opportunities and encouragement ofinternationalization. Young designers and students usually do not havesufficient financial capacity to afford the entry fee in internationalcompetitions. Over the years, the organizer of International Biennale of Posterin Mexico has a quite special policy, that is, donating or contributing adesign book, then the entry fee is free.(the books will be collected in thelibrary of biennale) . This is quite unique and significant in internationalposter competitions.

Theorganizer’s purpose of the biennale is not only positioning in an internationalcompetition, it also considers the link between education and design, and focuson the unique design culture in Mexico; the main route is the dissemination ofcontemporary aesthetics and creativeness. Its impact is the development anddirection of Iconographic and helps the degree of identifiability and extendingof Mexican visual culture. For example, in 1997, the internationally renowneddesign school, Universidad Veracruzana, was invited to cooperatively promoteMexican design culture. In 2012, the exhibition, "A Tribute to Poster andtheir Authors”, had been organized, selecting the most classic 60 posters inthe history of poster design during 16th century to 21st century which wererefreshed and output in one size by HP company for the exhibition. This alsoshowed the cooperation mode of the organizer and the industry.

The 11thInternational Biennale of Poster in Mexico totally received more than 4,000works from more than 45 countries around the world, and finally selected 302works from 36 countries. More than 1,700 students and designers attended thelecture which was located in the Consejo Nactional para la Cultura las Artes(National Mexican Culture and Arts Center), and the speakers were from Russia,Spain, Mexico, Argentina,  USA, Canada , Japan, Poland, Germany, France,etc. This cultural and artistic center consists of music, art, theater, andother different functional buildings, and the architecture is colorful andhighly characteristic. The workshop of 11th International Biennale of Poster inMexico attracted 300 Mexican domestic and foreign students to participate in,and there are symposiums and study groups within the period of the workshop -various topics including Design Theory, Poster Design, Digital Media, andPublishing and Design, and so on.

Contests of International Biennale ofPoster in Mexico

Theparticipants can be including design students, graphic designers, plasticartists, photographers, graphic producers, of any age and nationality. Theentries can be the posters published within the two years preceding thetournament. In this poster contest, for example, the categories included: (A)Culture and activity themed posters (B) political and social issues posters (C)advertising posters of commercial activities, products, or services (D)unpublished posters of the assigned theme: Think. Eat. Save. Reduce yourfootprint, global campaign against loss and food waste.  D category isbased on the Cooperation Conference of the organizer and the United NationsEnvironment Programme (UNEP) and the University Environment Programme of UNAM(PUMA) of the Universidad Nacional Autónoma de México (UNAM, NationalAutonomous University of Mexico). The Category D is divided into two groups.Section Students and Section Professionals;  Category D aims to raisepublic awareness that food waste is a global problem that has negative impactson human, environment, and economic consequences. Already many countries andregions have launched various initiatives, to curb waste production. It ispossible to transmit combat this problems through small changes in our habits. Posterswill be evaluated and, if that is the case, selected by a committee formed bydistinguished designers and experts in graphic design.

The previous postersof International Biennale of Poster in Mexico obviously expressed the ambitionsand the intentions of the openness of issues for many years. Under theinfluence of globalization, the advance of technology and the graduallydiminishing of the boundaries or borders have resulted that the distances amongborders have been no longer relative relationships among geographic locations.Relatively, a disaster of a country also affects the whole world. The issue ofbiodiversity (table 1), food, energy, or climate warming (table 2), humanrights (Table 3) and the issues of cultural diversity, the gap between rich andpoor, etc. are affecting everyone living in the global village including youand me. Poster design can fast response design results, and design is thecrystallization of sociological observation, is the comprehensivelyphenomenological inference with known results. The successive evolutionarychanges of international issues can be peeped through the previous posters ofthe International Biennale of Poster in Mexico. Wish the media of posters canalso inspire social interests, and become a tool for transmission of culturaltrends and political themes of the society, as well as for commercial purposes.